February 8, 2007

Real Estate Brochure - Designed to Sell

Designing a real estate brochure is relatively simple. Before you start you must decide if you want to use a real estate brochure to sell a house, commercial property, land or to advertise your real estate company. If using a real estate brochure to advertise your company, it is important to list all contact information. If you have a website with listings on it for customers to see you need to include your website address.

When using a real estate brochure to sell a house, you must first decide what aspects of the property you want to highlight. Listing the most sought after amenities first, such as hardwood floors, fireplaces and fenced yards, grabs the potential buyers' attention right away. Try to avoid listing negative aspects about the home in the real estate brochure, because potential buyers will be discouraged. Reveal any negative aspects of the property when the potential buyer visits the property, because generally when a person finds property that they love, small problems are usually not show stopers. It is a good idea to include pictures of the house, the asking price, and the address on your real estate brochure.

When using a real estate brochure to sell commercial property it is important to list the size of the property, previous use of the property, and the address. Listing the traffic near the commercial property and parking available is highly recommended on the real estate brochure. As with selling a house, try to list only the positive aspects of the property. Advertising land for sale with a real estate brochure is simple, because all you really need on the brochure is size, location, terrain, and zoning status.

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February 5, 2007

Flyer Printing

Flyers are a proven way to help you build your business, whether it is a new business or one that is more established. Flyers are a quick and easy way to get the word out about services you currently offer, or new services that you have just begun to offer. Flyers are also usually very inexpensive and you can get quite a few flyers printed for a fairly reasonable price.

Of course, you can either have some type of printing service design and print your flyers for you or you can choose to purchase any one of several software packages that helps you design and print your flyers quickly and easily. Either way, your can get very attractive and professional looking flyers at a cost that is affordable for your printing budget and for your needs.

The software packages let you design your own flyer, or you can use one of their helpful flyer templates that make designing your flyer very simple. They do not take a lot of time to do, and most of the various desktop printing software packages are user-friendly, so you don't have to learn a lot of particulars about how to use it before you begin. You can start designing your flyer in minutes, and can have it completely designed in under an hour, depending on what you want.

The other choice is to have a local printing service design and print your flyers for you. Flyer printing services are usually reasonably priced, and it pays to shop around to find the printer service that will give you what you want at a price you can be happy about. You can also order flyer printing from online sources. This can be a good option for those that cannot find flyer printing services in their own area.

With online printing services, it is always a good idea to check out how much the shipping cost will be, because sometimes there are hidden costs in the shipping.

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February 3, 2007

How to Create a Letterhead Design

When creating a letterhead design it is important to decide if you want to design it from scratch or use a template. The letterhead design you use depends on what message you want to convey, so the layout of the design is important. The most common letterhead sample layout is centered alignment with a graphic or picture. Some programs for the computer have ready-made letterhead design templates. By using a template to choose a letterhead sample closest to what you want to achieve you can save time.

There are two main types of letterheads, personal and business. For personal letterhead it is important to include your name. You can also add your address and phone number on your letterhead design, or include your cell phone number and email address. You can add a picture or graphic for a funky, personal touch on your letterhead design or leave it clean and simple for a more formal approach. When choosing color make sure it isn't too bright and overwhelming–instead choose a neutral color that will make the letterhead design eye catching and memorable.

For a business letterhead design you should always include your name, company name address and telephone number. Whether or not you want to include your business title on the letterhead design is entirely up to you. You should steer away from bold, loud pictures or text on the letterhead design unless it is a logo. When using the logo make sure you don't make the logo so big on the letterhead design that it overwhelms the actual letter. The main trick in letterhead design whether business or personal, is to keep it simple and do not over clutter the letterhead design.

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January 31, 2007

Is Custom Printing Affordable?

The words custom printing can strike fear into the hearts of some small business owners, because when you hear the word "custom" it has usually meant high priced in the past. However, custom printing does not have to mean high priced. In fact, because of the proliferation of online printing services, it now means that you can find custom printing services that are affordable and that also do very good work. Because, of course, it does not matter if the custom printing is affordable if the work is not up to your standards or it is not professional looking.

Any good online or local custom printing service will give you a variety of services in addition to the actual printing of your business documents, communications or advertisements. Most offer full color printing and you should always make sure that it is four color printing, which is the highest quality printing available. They should also offer design and proofreading services, to make sure that your business printing pieces look professional and have no errors in spelling or design.

The other things to look for in custom printing include affordable shipping, quick turnover of your order, and a satisfaction guarantee, so that you know you will get the kind of product quality you are paying for. Custom printing does not have to cost you a fortune, and you can have the kind of printed business pieces that you can feel confident about. After all, your business is a reflection of you, and so are the printed communications and advertisements that you send out to others. If your printed pieces look good, then people are more likely to visit your business and take advantage of the services you offer. So check into custom printing, because you might be pleasantly surprised at the custom printing available.

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January 29, 2007

Booklet Printing

Booklet printing is a great marketing tool to promote your company, no matter what your business is. Simple, efficient, and informative full color booklets printed in bulk can represent you, your company, and your products and services, and at a cost you can afford.

No burgeoning business has a thousands of dollars to spend on a full fledged marketing campaign. Small businesses especially usually have one person making all the executive decisions advertising choices being just one of them. Money is tight in every area and it's especially important in a small business' infancy that each marketing move be strong and have a high percentage return in terms of results.

Booklet printing can do this for any small business. Relatively inexpensive per copy, they offer a great deal of information as well as room for contact information and graphics as well as a coupon or a fully described promotional deal. You may even choose to profile yourself if it is your services that you are selling or particular products that you know are popular.

Design your booklets with your audience in mind and limit time sensitive material unless you are pushing an event or a 'Hurry! Time's Running Out!' type of promotional sale. Choose one or two of the best neighborhoods near your business or particular specialty groups that need not just want, but need your product or service. Choosing your targets specifically and keeping your booklet info as general as possible with just the right amount of push to 'Act Now!' is the best way to effectively gauge your results and decide whether or not you should change the booklet printing design or the target.

Booklets are bright and catchy, large enough to attract attention when mixed in with the other mail on a side table. Booklets aren't easily misplaced and are worth pinning up on the family bulletin board as a reminder. Booklet printing is one of the best ways to get and keep the attention of your intended audience without spending all your profits.

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