November 8, 2006

The Importance of Creating a Printed Product Sheet for your Hi-Tech Products

A printed product sheet is necessary for almost all products, but it is particularly important for high tech products and components that have a large number of technical components that must be communicated to the potential buyer. For instance, a typical computer component must let the customer know of such details as environmental tolerances (maximum operating temperature, humidity considerations, etc.), power consumption, inputs and outputs, and other technical minutia that are necessary but not likely to be selling points. A printed product sheet includes these extra details and should be combined with a product brochure or leaflet that serves as the initial attention getter.

A good printed data sheet serves both a marketing and information purpose. Since anyone who is reading a printed product sheet has already expressed an interest in the product, a printed product sheet should seek to hold the reader's attention by going into detail about the product's functioning. A typical product data sheet opens with textual and graphical information that describes the detailed operation of the product and might also contain paragraphs that describe potential uses of the product. The opening of the printed product sheet can also include detailed charts and graphs that give the reader information about the product's operation. The final part of the printed data sheet should list all of the important technical specifications, typically in tabular format.

A printed product sheet is useful for communicating necessary information to the customer that is not normally presented in an advertisement. It is the second level of communication with the customer, and the printed product sheet is often the decision maker for the consumer.

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November 5, 2006

Custom Bookmark For Parties

One thing that many people have in common is a love for reading. If you are an avid reader, you know how important it is to always have a bookmark handy. You may or may not care what it looks like, but you can really get creative if you get into bookmark printing at home. Since this task is so simple, you can even do custom bookmarks for parties and other events. Think about it: you go to a dinner party and a custom bookmark is waiting for you at your place setting. It is an adorable and inexpensive way to give your guests something small and personal to take home with them.

In addition to adult parties, you can do bookmark printing for childrens parties as well. Allow each child to design their own custom bookmark and then print it out for them. Many greeting card software programs will give you templates to work with. In addition, you can often find places online where you can get free bookmark templates to work with.
A custom bookmark makes a great wedding favor as well. You can make the initial bookmark yourself and get the rest printed professionally if you have a large number of guests coming. However, if you have the time, you can purchase pretty wedding paper at your office store and do it all yourself at home. It is inexpensive and creative. Your guests will remember it forever.
If you want a fancier bookmark, you might want to head to the local printing store for assistance. However, if you only want something to send home as a party favor, you can certainly do it yourself. So, start planning ahead and see what you can come up with for your next party. Your guests will love your thoughtful gesture and you will have a blast creating your custom bookmarks.

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November 2, 2006

Create a Tri Fold Brochure on your Desktop PC

In the past, when a company needed to create a tri fold brochure, they had to take the job to a specialized print shop which required an unwelcome expenditure of time, money, and effort. It is now possible to create a high quality, professional looking tri fold brochure using common office software and standard desktop printers thereby removing the need to have your tri fold brochure printed at an expensive print shop.

The Microsoft Office Suite is the most popular business computer software in the world and is used by almost all companies. The flagship of the Microsoft Office Suite, Microsoft Office Word, has functionality included that makes it simple to create a tri fold brochure. To help with your tri fold brochure design, it is possible to download a sample tri fold brochure template from the internet to help you get started.

The first thing to consider when creating a tri fold brochure is how it should be folded. The two common folding types are the accordion fold and the roll fold. Once you have decided on the folding method, set up your margins and columns using the page setup option in Microsoft Word. You want the spacing between the columns to be double the margins to keep each column centered when the paper is folded. After you have setup the page, it is time to add your pictures and text. That's it–your tri fold brochure is complete. If you used a tri fold brochure template, it is courteous to send the tri fold brochure template creator a thank you email.

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October 31, 2006

Letterhead and Logo Design

Letterhead and logo design should be one of your primary concerns after you have finished registering your business at the court house. The design of your logo and letterhead together create your brand, and it is your brand that is going to make your business well known on the Internet and out in the world.

But what if you're not artistic? What if you don't even have any idea what your logo or letterhead? No problem. There are a multitude of people in the advertising business and graphic design field who are more than willing to help you out. But if even that seems too overwhelming, there are a variety of services in which you can create your own unique logo and letterhead.

Many sites offer you your choice in:

* Font
* Font size
* Font color
* Graphics
* Background colors
* Placement
* Border design
* Size

When you create your own personalized combination of all of these choices and integrate your business's name and slogan, you will have created a design unlike anyone else's anywhere. This is the beginning of creating your brand, a mark that signifies to potential customers that your business is responsible for the work. Soon, your brand will signify quality to those who see it.

A great logo and letterhead will go far toward introducing your business as professional long before you get the chance to prove it through high quality work and great customer service. Additionally, your letterhead, especially, works as an advertisement for your business every time you use it to send out a letter, a memo to suppliers or distributors, or an invoice or receipt to your customers. Every time your customer sees it, the more ingrained it will become to naturally turn to you first for their purchases.

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October 28, 2006

Create Your Own Email Business Stationary

Business stationary is ubiquitous within the business world. Creating documents on business stationary gives all of your correspondence a professional look and feel and, since almost all business stationary includes contact information, using business stationary ensures that your contact information is always available to the customer which encourages continued contact. However, more and more commercial communication takes place via email. Fortunately, it is possible to create business stationary for use in electronic communication so it is now possible to reap the full benefits of using business stationary combined with the convenience and cost effectiveness of using electronic communications.

The internet exists in a multitude of forms. Files are transferred using the file transfer protocol (FTP), access to remote terminals and online chat forums uses telnet and secure shell (SSH), and other communication protocols exist for other purposes. However, the internet has most impacted daily life with two particular technologies. The first is the world wide web, which uses a markup language called hypertext markup language (HTML) which allows documents to be formatted in a graphical manner. The other internet technology that has most impacted the world is electronic mail (email). With email, it has become possible to send text messages instantly and for virtually no cost. Email business stationary combines these two internet heavyweights by using HTML, with its ability to create well formatted and graphically enhanced documents, to sculpt electronic messages.

Most modern email programs allow users to send and receive HTML messages. To create email business stationary, it is necessary to simply create an HTML background and incorporate it into your message. Note that some email programs do not allow HTML formatting, so your business stationary might not be available to all readers.

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